This is one of those “lets state the obvious” posts that garners traffic through techmeme. Kind of old media actually. Yes, media execs are asleep at the wheel because their car, so to speak, is driven by hegemony and this kind of pseudo-oligarchy type rule where they are the purveyors of what is “valid,” distilling it from the masses (those masses including blogs, etc). You see this played out every weekend when the New York Times or Fortune or someone runs a story about the latest “oh those kids!” Internet memes, and suddenly ti validates the meme as a cultural force. We play into this people! Hegemony only works if those that are deemed subservient validate the stratification. Without validation, the whole structure crumbles. The only way to impose the “new” on the “old” is to invalidate the hegemony by not playing into it. Stop doing interviews with the NYT, stop using it to validate something we know as truth already. Have faith in your own audience.
[From Go Big Always - Media execs are asleep at their own wheel]
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